About Us

About Us

Symmetry = balance, alignment, harmony, coherence

Your Why

At Symmetry Marketing and Publishing, that’s what we do… help you align your marketing message to the genius in your business.

We give coherence to messaging about who you are… what you do… how you do it…

…In your unique way so your business is positioned differently but in harmony with you and your core values.

REALITY: if your message does not match the value you bring to market, prospects only ever make decisions based on price.

We change that dynamic for you, so prospects make value-based, rather than price only buying decisions.

So if you want help to show up uniquely you and stand out from the competition, then reach out today, you’ve got nothing to lose and new symmetry to your client attraction and conversion to gain.

Our Why

We believe free enterprise, in the hands of the right people, is one of the most powerful forces for creating positive outcomes on the planet…

Real sustainable jobs… help create productive and healthy people… who then contribute to the greater good.

We help you grow and profit to serve this higher purpose.

Meet Symmetry Marketing and Publishing Founder

Steve Plummer

Marketing Strategist, Marketing
Coach, Sales Language Expert, Speaker

Steve is a master in the art of marketing strategy and sales language. He has consulted to and written promotions for just about every type of business from start-ups to major national speaker tours and even the corporate world where an ASX listed top 200 company retained his services for more than 18 months.

He has devised strategy and written copy that has produced sales in the 10s of millions of dollars.

Some recent examples include:

  • A promotion for a Perth-based real estate company which sold $5 million + worth of properties via a webinar
  • The first sale for a Coffs Harbour start-up company in the ultra-competitive renewable energy space which landed them a $150,000 deal
  • Copy to fill a webinar for an international speaker which totalled 5,000+ registrants, believed to be a record in this space
  • Tripled the number of leads for a Gold Coast decking company thanks to a re-crafted sales message and follow up funnel
  • A sales letter for a state-based RSPCA (animal welfare organization) which raised over $125,000 in just two weeks to a list considered “tapped out”)

He regularly runs training courses teaching the discipline of marketing and the art of sales language aka copywriting.

A former high school Head of Faculty and Deputy Principal, Steve is widely regarded as a gifted and intuitive teacher who loves nothing more than mentoring others – from the stage, in small groups, or live online – to bring out their brilliance and genius. He also regularly runs training courses teaching the art of sales language.

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